Member Company Quotes

Greg Peterson, MD, Kellogg's UK and ROI

"Change4Life is the first time the public, private and third sector have come together on a common cause with common principles to tackle a common issue - the health of our nation.  Kellogg's is and will take a major role in making it happen. We all have an important part of play, since we all reach consumers in a different way and with a different level of trust.  As food and drink companies we are in every home in the UK every day, several times in the day.  It is our corporate responsibility to ensure people live a healthy lifestyle."

Nick Bunker, Vice President and Managing Director, Kraft Foods, UK & Ireland
"We relish the opportunity to use Kraft brands and community programmes to help spread the Change4Life message to eat well and move more."

Todd Stitzer, Chief Executive Officer, Cadbury
"Cadbury have joined business4Life because we believe in this exciting opportunity to engage people in a new and innovative way to help them make positive choices about their diet and lifestyle. This approach is in line with our own vision to support health & wellbeing."

Richard Lambert, CBI
"Obesity is a real challenge for society and this bold initiative has the clout, calibre and range of expertise to make a difference. These companies really understand their customers and how best to listen and talk to them. By working closely with the government, business4Life can help keep the nation in shape."

Craig Dews, Chief Executive, Limelight Sports
"Limelight Sports is committed to helping business4Life create a healthier nation. Last year more than 800,000 people took part in grassroots sports or physical activity programmes managed by Limelight Sports and we look forward to working with other commercial partners to encourage more people to lead active lives."

Mark Fawcett, Chief Executive, National Schools Partnership
"Obesity is a problem that can be beaten and we are delighted to support business4Life to engage with parents and children to make a positive difference for everybody".

Paul Grimwood, Nestlé UK & Ireland, CEO designat
"Nestlé UK is delighted to become a partner of the Change4Life campaign, which is very much aligned with our company's vision of nutrition, health and wellness. This public-private partnership will help people lead healthier lives."

Salman Amin, PepsiCo UK President
"PepsiCo has long been committed to providing beverages and foods that can be enjoyed as part of a balanced diet, which is why we're delighted to be part of business4Life. We look forward to further supporting consumers to help them make positive diet and lifestyle choices."

Andrew Harrison, Chief Executive, RadioCentre
"Commercial Radio knows all about connecting with audiences in a really powerful way. We're delighted to offer that expertise as part of industry-wide efforts to improve the nation's diet and wellbeing."